Best customer portal SaaS tools that actually improve retention – 2026 guide
A customer portal is a centralized platform that allows users to access product documentation, manage support tickets, and view account information. These portals are not just for the conveni
Email marketing automation tools: How to choose in 2026
Selecting an email marketing automation platform goes far beyond choosing where marketers will send emails. The right tool becomes the backbone of lifecycle marketing — powering personalize
How successful marketing teams are optimizing performance in 2026 (and what metrics they’re tracking)
HubSpot’s 2026 State of Marketing report uncovered some good news: 65% of marketers are meeting or exceeding their performance benchmarks. But that success doesn’t happen by accident. Beh
Trading Value
We have to go back in time to explain how I created this most important strategy. When I started selling, there was no internet, no websites, and no way to learn about a company. There was no
Customer experience optimization: A guide for growing businesses
Successful companies today aren’t just selling products. They’re listening to their customers. Top-performers understand that great customer experiences start with paying attention to wha
Future of AI in customer relationship management: what’s coming next
Customer relationships are entering a new era, one defined by real-time intelligence and AI systems that do far more than automate tasks. But more customer signal requires better management.
Customer care tools built for growing companies in 2026
Customer care tools are platforms that help businesses manage customer support interactions across multiple channels while maintaining unified customer records. These tools do much more than
Best customer service tracking software for 2026
Customer service is the backbone of every successful business. Providing exceptional customer service isn’t possible without equipping your team with the right tools.
Visitor behavior analysis: Tools and techniques that work
Visitor behavior analysis tracks how people interact with websites through clicks, form submissions, and navigation patterns. The goal is to connect individual actions to complete customer jo
Local website builders that actually generate leads for small businesses
Local website builders help small businesses create websites optimized for local search without any technical knowledge. Unlike regular website builders, these platforms include local-specifi