Trading Value
We have to go back in time to explain how I created this most important strategy. When I started selling, there was no internet, no websites, and no way to learn about a company. There was no
Customer experience optimization: A guide for growing businesses
Successful companies today aren’t just selling products. They’re listening to their customers. Top-performers understand that great customer experiences start with paying attention to wha
Future of AI in customer relationship management: what’s coming next
Customer relationships are entering a new era, one defined by real-time intelligence and AI systems that do far more than automate tasks. But more customer signal requires better management.
Customer care tools built for growing companies in 2026
Customer care tools are platforms that help businesses manage customer support interactions across multiple channels while maintaining unified customer records. These tools do much more than
Best customer service tracking software for 2026
Customer service is the backbone of every successful business. Providing exceptional customer service isn’t possible without equipping your team with the right tools.
Visitor behavior analysis: Tools and techniques that work
Visitor behavior analysis tracks how people interact with websites through clicks, form submissions, and navigation patterns. The goal is to connect individual actions to complete customer jo
Local website builders that actually generate leads for small businesses
Local website builders help small businesses create websites optimized for local search without any technical knowledge. Unlike regular website builders, these platforms include local-specifi
Customer journey personalization in 2026: What actually works
For years, brands relied on static personalization. This usually meant inserting a first name into an email subject line or retargeting a user with the exact pair of shoes they just bought. B
CRM tools with automation: Our top picks for 2025
Customer relationship management (CRM) is the backbone of every sales and marketing operation — but without automation, it can quickly become a time sink and even allow key opportunities to
Best loop marketing tactics for the era of AI-powered marketing
Marketing funnels aren‘t cutting it anymore, and you’ve probably felt it in the form of declining traffic, scattered buyer journeys, and tactics that worked last year falling flat today.